Love Artifacts
Exhibition posters · Concept
Everything lines up.
I'm Mohit Bagchi. I design for brands that need to look right.
Silk and gold for a jeweller. Big, bright type for a classroom.
Every layer has to land in the same place.
Printers call that registration. I call it the job.
I'm Mohit Bagchi. I design for brands that need to look right.
- Kumon
- Ajnaa Jewels
- Indu Yogshala
- ABP
- EIFS
- WAB
- Kumon
- Ajnaa Jewels
- Indu Yogshala
- ABP
- EIFS
- WAB
Your brand should look like your brand.
Not like my last project. Same designer, two very different clients.
01Client
Kumon
Thirty days. Five posters. A countdown to the ASHR ceremony at the Golf Course Road centre, plus ads that speak to parents in plain words.
- 30 days
- 15 days
- 10 days
- 5 days
- 1 day
02Client
Ajnaa Jewels
A festive campaign for a jewellery brand. Deep silk red and gold, so the kundan and pearl do the talking.
03Client
Indu Yogshala
Indu means moon. So the mark puts a moon at the head of a seated figure, inside a lotus. Then a 30-second film, Month of Moons, carries it into motion.
It moves too.
Client films and motion posters.
Nobody asked for these.
Self-set briefs. It's where I try things before a client needs them.
A Few More
Event posters · Concept
Skyline
Real estate carousel · Concept
More from the desk
Ads, menus, packaging · Concept
Three plates. One job.
Brief
I ask questions first. What's it for, who sees it, and what has to be true.
Rounds
Scope, dates and revision rounds are agreed in writing before work starts.
Files
You get final files for print and screen, named so you can find them.
Before you ask.
I don't have a proper brief. Is that a problem?
No. Tell me what you're selling and who to. I'll ask the rest and write the brief back for you to check.
Will you hit my deadline?
We agree the date before I start. If something changes, you hear it from me early, not on the day.
How many revisions do I get?
The number of rounds is set in the quote, so nobody gets a surprise at the end.
Do you only do one style?
No. Look at Ajnaa and Kumon side by side. The brand sets the style, not me.
What will it cost?
It depends on the size of the job. Send me what you need and I'll come back with a clear quote.
Who owns the final files?
You do, once the final invoice is paid.
Send me the brief.
Or write to me directly at mohitwork211@gmail.com